Prime provides perpetual high for Engadin St. Moritz Mountain Railways07.10.2009
Prime was commissioned by Engadin St. Moritz AG Mountain Railways to design a poster campaign with a motif that is quickly and clearly comprehensible, promoting the three regions of Corviglia, Diavolezza and Muottas Muragl along the scenic route toward St. Moritz .
The astounding billboards unite the impressive panoramas of all three regions, under the headline “Exhiliartion3” Who wouldn’t be delighted to catch a breath of mountain air with one of the many mountain railways in and around St. Moritz?
The F12-size posters are on display starting immediately on billboards situated along the main arterial roads leading to St. Moritz.
Responsible persons at Engadine St. Moritz AG mountain railways: Dieter Bogner (Head of Marketing Services), Michael Kirchner (Head of Product Management); responsible persons at Prime: Basil Hangarter (CD), Sven Christinger (Art Direction), Daniel Portmann (Text), Andreas Sedmak, Martina Glaser, Vera Fetz (Consultation).
Prime employs 30 experts in the fields of public relations, advertising, brand identity, corporate publishing and online communications. Since the company was founded more than 13 years ago, Prime has successfully focussed on an interdisciplinary approach for developing customer-specific communications solutions.
You can find further information at www.best.ch
Contact for media enquiries:
Andreas Sedmak, Group Account Director, Direct dial telephone +41 44 287 36 82, E-Mail
